The company DUTY FREE SHOPS INDUSTRIAL, MANUFACTURING, TECHNICAL AND BUSINESS COMPANY SA. under trade name “FOLLI FOLLIE GROUP”, in accordance with the Regulation of the Committee of European Community no 2273/2003, article 4,par 4, announces that following the decision of the Annual General Meeting of the Shareholders of the Company (dated June 24 2011) and the Board of Director's resolution (dated July 4 2011), purchased, own shares through the Athens Exchange member Euroxx Securities as follows:

On July 28 2011, the Company purchased 6.300 shares, with average price €9,171 per share and a total purchase price €57.780,00